YEAR OF THE GOAT
______________ WEB
______________ PROMOTIONAL
IN 2008, ETSY WAS GETTING SOME BIG ATTENTION FROM MARTHA STEWART. THEIR "FEATURED ON THE FRONT PAGE OF ETSY" WAS MAKING A SPLASH AND KNITTED PUSSY WILLOWS BY YEAR OF THE GOAT WERE CHOSEN TO BE A PART OF ETSY'S SHOW SEGMENT.
YEAR OF THE GOAT, A SHOP RUN BY FIBER ARTIST MELISSA HALVORSON, NEEDED PROMO MATERIAL STAT. WE QUICKLY CONCEIVED A SWEET LITTLE 5 BY 8 BIO CARD TO GO ALONG WITH THE PACKAGE TO MARTHA, WHICH I LATER EXPANDED TO 4 OR 5 PDF PAGES [FOR COMPLETE VISUAL CONTROL] TO CREATE A SUPER SIMPLE WEBSITE.